 It’s official: Apple cider vinegar (ACV) is no longer a quaint ‘old wives remedy’ — It has surged in popularity, with the hashtag #applecidervinegar pulling in 210M views on TikTok in the past 2 months and 988M views overall. Many videos show users experimenting with using apple cider vinegar in their beauty routines, particularly focusing on how it can help to promote healthy hair. Experts at All Things Hair turned to Google data to find out the biggest hair concerns people are seeking to treat with apple cider vinegar and whether or not it does actually help to resolve them. Dandruff: 35,640 Google searches The greatest number of searches by far were asking if apple cider vinegar can help with dandruff. Milena Prinzi, hair expert at All Things Hair, sheds light on exactly how this fermented apple juice combats dandruff and answers Google users' questions: What causes dandruff and why is ACV a good treatment? "Dandruff happens when a yeast-like fungus called Malassezia gets out of control by feeding on oils on the scalp," Prinzi explains. "The excess of fungus unbalances the normal pH levels on the scalp and disrupts the cell regeneration process. As a result, white flakes, odor and itchiness appear on the scalp. Apple cider vinegar has natural antimicrobial and antioxidant properties and acetic acid, which helps regulate the scalp's pH levels and target dandruff." Which ACV is best for dandruff? "Many versions of ACV vinegar are available, but to tackle dandruff, you want to choose one with the highest concentration possible of acetic acid. Why? This acid will target the unprecedented production of Malassezia, the yeast-like fungus responsible for dandruff," Pinzi shares. "Furthermore, acetic acid will keep the scalp's pH levels in check to eliminate flakiness and itchiness. You also want to choose a version of the vinegar that is raw, unfiltered and unpasteurized, and if you can see the good bacteria floating on the bottom of the bottle, even better." How do you treat dandruff with ACV? "I'm a big fan of ACV as a scalp treatment and have used it for years. If your scalp can handle it straight up to target problematic areas, go for it. I usually dip a cotton ball and gently rub it on the scalp. However, this vinegar has a strong scent, so you should only apply it before washing your hair; 30 minutes to an hour before hitting the shower," Pinzi adds. "For my rinse, I purchase a spray bottle and mix 2 to 3 tablespoons of the vinegar in 8 to 10 ounces of water. Of course, you can adjust these measurements as you see fit and as your scalp's tolerance for the vinegar increases." Hair Growth: 16,920 searches Prinzi is not so convinced on the efficacy of ACV for this condition, saying: "This might be an unpopular opinion, but as far as I know, apple cider vinegar does not help with hair growth. However, apple cider vinegar is one of nature's greatest alkaline and aids the body to balance our pH levels, which means it helps eliminate free radicals in the organism." Prinzi continues adding, "Due to these redeeming qualities, apple cider vinegar is a fantastic scalp cleanser. People have used apple cider rinse to soothe scalp itchiness, remove product buildup, control the overproduction of Malassezia, the fungus responsible for dandruff, and eliminate scalp odor produced by bacteria developed by scalp dermatitis. A healthy scalp is necessary for hair growth, but the regular use of apple cider vinegar doesn't necessarily mean you'll grow long strands. Since hair is mostly protein, eating a high-protein diet might aid hair growth." Hair Loss: 4,800 searches Prinzi does not think ACV would make much difference: "As far as I know, there's no scientific proof that apple cider vinegar prevents hair loss or stimulates hair growth. Apple cider vinegar is best known for its antibacterial properties, which can be applied to treat scalp conditions such as dandruff and dermatitis." Greasy/Oily Hair: 4,320 searches Prinzi confirms that ACV could help with this condition: "There might be a precedent to support this claim due to apple cider vinegar’s natural cleansing properties. If used as a rinse or wash, ACV removes product buildup on the scalp. Since this vinegar is rich in antioxidants and balances the pH, it might control the overproduction of oil on the scalp and, therefore, less oily hair." Dry Hair: 960 searches Prinzi does not think ACV is the right treatment for dryness: "I don’t see how apple cider vinegar can hydrate dry hair because this vinegar has no moisturizing ingredients. Dry hair often needs the help of oils and vitamins to smooth its coarse texture and bring out the shine. If anything, I think apple cider vinegar will make dry hair drier." For more hair advice visit: https://www.allthingshair.com/en-us/ from BeautyLaunchPad
I've been sharing about the benefits of silk pillowcases for almost a decade now. The benefits are not just for you curlies. Check out this article for some favorite choices. My Favorite Hair Care Tool Is a Silk Pillowcase  * includes paid product placements, endorsements, or sponsorships My hair didn’t know peace until my partner bought me a set of LilySilk pillowcases for Christmas a few years back. Before receiving this thoughtful gift, I slept exclusively on cotton pillowcases, not knowing that smooth-seeming cotton fabric was, at a microscopic level, the equivalent of sandpaper rubbing against my curls and coils all night (or nap) long. I’d always wake up to frizzy hair, with long tendrils sticking up and out. Somehow I’d missed the lesson other young Black girls received on wrapping our hair at night in silk scarves or bonnets to protect our ends from rubbing against the sheets and breaking off. But when the silk pillowcases slipped into my life, my hair problems were solved. I’d wake up with noticeably less frizz, fewer tangles, and drastically reduced bed head. No more bad hair days, which meant notably better days overall. Although I loved the pillowcases my partner gave me, I wondered how they stacked up to the mountain of other silk cases sold everywhere from Amazon to boutique retailers. In true Wirecutter fashion, I dug in to find out what makes a great silk pillowcase—and whether there’s really a difference between a $90 case and one that costs a fraction of that. Though the origins of silk production are not entirely clear, Chinese legends have it that 5,000 years ago an empress named Si-ling-chi learned how to raise silkworms, reel their silk, and spin it into cloth for garments. Since then, the shimmering gossamer has been used in everything from clothing to furniture to linens, including the soft fabric that Black women have a very, very long history of using to protect our hair. Wearing caps or bonnets at night has been a cultural tradition for at least several decades. Like most Black history, this tradition isn’t well documented, yet it’s a ubiquitous part of our past and present. Even for someone like me, who wasn’t taught to wrap my hair at night, it became increasingly obvious that my curls—which tended to be dry and split by morning—were suffering for it. This happens because certain types of hair—especially any kind of textured hair, including coily, kinky, curly, or wavy hair—have a harder time retaining moisture. Everyone’s scalp produces a natural, waxy oil called sebum, but for people with textured or even long hair, sebum has a harder time coating the hair shaft from root to tip, resulting in dryness or split ends. Silk’s smooth structure absorbs less moisture from the skin and hair, which is why silk pillowcases have more recently been embraced as part of many peoples’ skin-care regimens (something we’ve previously written about). If you’ve shopped for silk pillowcases, you know the prices are all over the map—some are relatively cheap, while others cost upwards of $100. I wanted to find out what you get when you pay more and less. I narrowed my search to cases with three qualities:
With that in mind, I tested seven pillowcases: the Fishers Finery, J Jimoo, LilySilk, MYK Silk, Ravmix, Olesilk, and Slip.  LilySilk ($69 at the time of publication) After I slept on seven different pillowcases over the course of a week, my partner was happy to know that the one I found myself continually gravitating toward was the LilySilk 25mm 6A pillowcase he originally gave me. This pillowcase is lustrous and weighty right out of the box. Maybe I liked it so much because I was already accustomed to using it. But what really sealed the deal for me was its condition after the first wash: It assumed an almost matte finish that made it less slippery and more comfortable to sleep on. Most importantly, I wake up each morning with corkscrew curls that feel healthier, more hydrated, and unburdened by frizz. (Though I’ve made multiple orders and have not experienced any problems, some people have been disappointed by LilySilk’s customer service.)  Slip ($89 at the time of publication) Even though it has a lower momme count, the 22mm Slip pillowcase is just as thick as the LilySilk. Also made with 6A Mulberry silk, this pillowcase has a satin sheen that didn’t budge, even after its first time being hand-washed. But the pillowcase had a slippery quality that made my head slide off to the side, which meant I had to constantly readjust in the middle of the night. The Slip was also prone to sliding around on the bed, and after a few weeks of use, it looked more wrinkled than the LilySilk. Some may prefer this pillowcase to the LilySilk because of its super-silky features, but personally I didn’t like waking up with my head on the cotton sheets—and neither did my curls.  Fishers Finery ($51 at the time of publication) The Fishers Finery pillowcase, also 25mm 6A Mulberry silk, strikes a good balance between price and quality. Though it’s not as soft as the Slip or the LilySilk, this pillowcase still feels luxurious. It’s heavy and not too slick (it’s not as slippery as the Slip), and it kept my hair smooth and frizz-less by the morning. It’s still pricey by cotton-pillowcase standards, but this one is the best I found for around $50 (and it’s leagues ahead of cheaper cases). Despite ranging from 19mm to 22mm, the other pillowcases we tried—the J Jimoo, Olesilk, MYK Silk, and Ravmix—were all nearly identical to the touch. These pillowcases, which range between $21 and $30, were soft, but they lacked the weighty quality of their more-expensive counterparts. And they felt more like a raw, unfinished silk than smooth and satiny. The thin material of these pillowcases speaks loudly to the difference in quality. However, if you’re on a budget and simply looking for something soft enough to reduce friction for your hair, any of these options would be an upgrade from a traditional cotton pillowcase. A frustrating reality of silk pillowcases in particular is that most of them are sold individually, not in sets of two. Because this is such a high upfront expense, maintaining your pillowcases will become just as important as choosing the right ones for you. Silk was initially intended for royalty, and in modern times, it still costs more to fully enjoy its luxury. So far, the benefits outweigh the cost for me, and I think my hair, with its healthy sheen, would agree. from NYT Wirecutter
 Only natural ingredients ensure healthy and beautiful hair? Hairdresser and chemist Michael Ahlmeyer investigates the statement. In this day and age, more and more people are looking for natural alternatives in all areas of their lives - including hair care. But while some claim that natural ingredients are the best choice for healthy and beautiful hair, others remain skeptical and regard this as a mere myth. In this article, we're going to take a closer look at natural ingredients in hair care and whether they're really as effective as they say they are. What does science say? Natural ingredients such as aloe vera, coconut oil, plant extracts or jojoba oil have a firm place in numerous hair care products. Proponents of these ingredients say they can moisturize hair, strengthen it, add shine, and even promote hair growth. But what do the scientific facts say about this? It is important to note that not all natural ingredients are created equal. Some studies have shown that certain natural ingredients may actually have beneficial properties for hair. Aloe vera, for example, has moisturizing properties and can help reduce dryness and flaking.Jojoba oil helps regulate sebum production and keep the scalp healthy. The situation is different with plant extracts . In most cases, these serve more to provide a suitable story for product marketing. Often these extracts are only available in homeopathic dosescontained in the product and their actual effect may be questionable. A critical examination of studies on the subject of ingredients in hair cosmetics is of great importance. It is important to review the methodology and validity of the studies, note the independence of the studies, and consider the sample size and reproducibility of the results. The context and applicability of the study results should also be considered. Be critical Another critical consideration concerns the use of essential oils in hair care. Natural rose oil, for example, contains over 500 different ingredients , many of which are potentially allergenic . With synthetic fragrances, on the other hand, there is the possibility of deliberately omitting many of these potential allergens and thus producing a more compatible product. It is important that hairdressers and consumers understand the criticisms and limitations of natural ingredients in hair care. Natural cosmetics can be a good complement, but should not be seen as the sole solution. And be careful: The terms 'Clean Beauty' and 'Green Chemistry' are not proprietary and may lead to misleading marketing claims. Claims such as "Sulfate-free, Paraben-free, Silicone-free" are widespread, although in many cases they are unfair and not allowed: The Claims Regulation clarifies that ingredients that are considered safe, such as parabens, silicones and sulfates, must not be discounted. The focus is on the well-being of the customers As hairdressers, we regularly subject our customers' hair to a variety of chemical and thermal treatments, such as colouring, bleaching, straightening and perming. In this context, it is important to understand that the solution to hair care challenges cannot be found exclusively in natural cosmetics. However, natural cosmetics can be a useful addition for guests in the salon who want to avoid chemical treatments or who are sensitive to certain ingredients. It is crucial that consumers remain critical and do not rely solely on advertising claims. Making an informed decision about hair care products requires looking at different sources and information. Studies are an important aspect, however, one should not only trust individual studies, but also consider other factors such as scientific knowledge, clinical studies and consumer experiences. As hairdressers, we can help our clients choose the right products and treatments according to their individual hair needs. A balanced and differentiated consideration of natural ingredients as well as a critical attitude towards marketing statements are essential. Ultimately, the focus should be on the health and well-being of the customer, and hair care product selection should be based on sound information and individual preferences. from TopHair.de (you may need to translate this site)  Michael Ahlmeyer is a master hairdresser with two salons in Cologne. He develops high-quality hair cosmetics under the brand name "Michael Ahlmeyer" after using the corona pandemic for a correspondence course in chemistry in product development.
More information about the products and contact at:michaelahlmeyerpro.com 9/14/2023 8 tips to make hair color last longer Due to the hype surrounding the Barbie film (#barbiecore), not only blonde is trending, but also Barbie pink on heads. So the hair color stays beautiful for a long time. With every color service in the salon, a hairdresser should discuss the care of the hair color with their customer. Especially with these fuschia and neon pink tones, which can fade quickly, customers should pay attention to color care. Andrew Smith, Proprietor of Andrew Smith Salons and Milkshake Global Ambassador, knows how hair color lasts longer. In the following, he reveals his tips, which he gives to his customers. 8 tips to make hair color last longer: 1. Use color shampoo and conditioner Look for products specifically designed for color-treated hair. Avoid shampoos that can attack color and opt for gentle ones, 2. Wash your hair less often Frequent washing can cause the color to fade faster. Try increasing the time between washes to maintain the vibrancy of the hair color. When washing your hair, you should use lukewarm water as hot water can leach the colour. 3. Use cold water for rinsing After shampooing and conditioner, rinse the hair with cold water. Cold water helps seal the cuticle of the hair, preserving color and adding shine. 4. Avoid heat styling devices when possible Excessive heat can bleach hair color, so you should minimize the use of heat styling devices such as flat irons, curling irons and blow dryers. If you want to use heat, you should apply a heat protectant spray beforehand. 5. Protect hair from the sun Prolonged stay in the sun can fade hair color. Wear a hat or use a hair product with UV protection if you are going to be in the sun for a long time. 6. Use Color Refreshing Products Maintain color vibrancy by using Color Refreshing Products (Direktzieher) such as shampoos, conditioners or hair masks specially formulated for the care of colored hair. These products help refresh the color between visits to the hairdresser. 7. Avoid chlorine whenever possible Chlorine in swimming pools can cause the color to fade or even change. To protect the (pink) hair, you should wet it with clear water before swimming and wear a swimming cap. After swimming, rinse hair thoroughly and use a clarifying shampoo to remove any chlorine residue. 8. Schedule regular touch-ups Colored hair needs maintenance to keep it looking fresh. Schedule regular touch-ups at the stylist to keep color vibrant and avoid visible roots. To be clear, the longevity of your (pink) hair color depends on various factors, including the condition of your hair and how well you care for it. from TopHair.de (you may need to translate this site)
 As the demand for environmentally friendly and sustainable products continues to grow, so does the number of brands and businesses that make claims of being "green" or "eco-friendly". This marketing technique, known as greenwashing, can be misleading to consumers and cause harm to the environment. Spa professionals who sell cosmetics must be vigilant in spotting greenwashing and choosing products that are truly sustainable. In this article, we will explore what greenwashing is, the warning signs to look out for, and how to avoid it in cosmetic products. What is Greenwashing? Greenwashing is a marketing technique used by companies to create the impression that their products or services are environmentally friendly or sustainable, when in reality they are not. The term "greenwashing" was coined in the 1980s by environmentalist Jay Westerveld. Companies may use misleading labels, vague or unsubstantiated claims, or manipulative language to create a false impression of their products' sustainability. Greenwashing is a form of deception that can mislead consumers (and spa professionals alike) into thinking they are making environmentally conscious choices, when in reality, they are not. This can lead to negative consequences for the environment, as consumers may continue to buy products that harm the environment, believing they are doing the opposite. Warning Signs of Greenwashing To avoid falling prey to greenwashing, spa professionals must be aware of the warning signs. Some of the most common signs of greenwashing include:
How to Avoid Greenwashing Spa professionals can avoid greenwashing by following these steps:
Unfortunately, greenwashing is a common and deceptive marketing technique that can harm both consumers and the environment. For spa professionals who use and retail cosmetics, it is crucial to be aware of the warning signs of greenwashing and to choose products that are truly sustainable. By doing their research, looking for third-party certifications, and encouraging transparency from companies, spa professionals can help protect their clients and the planet from the negative effects of greenwashing. As consumers become more environmentally conscious and demand more sustainable products, it is likely that the trend of greenwashing will continue. However, by staying vigilant and informed, spa professionals can help promote genuine sustainability in the industry and make a positive impact on the world around us. Let's work together to create a more sustainable future for ourselves and for generations to come. from WellSpa360
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