 I was hanging out with a few friends recently and we were talking about hair (of course we were) and someone mentioned that there wouldn't be any more blondes in a few hundred years. I'd never heard this before so I thought I'd research their comment.
The Claim: A study undertaken by the World Health Organization concluded that natural blondes are likely to be extinct within 200 years. Well, this is completely FALSE. The problem is that blonde hair is caused by a recessive gene. In order for a child to have blonde hair, it must have the gene on both sides of the family in the grandparents' generation. The researchers also believe that so-called bottle blondes may be to blame for the demise of their natural rivals. They suggest that dyed-blondes are more attractive to men who choose them as partners over true blondes. But Jonathan Rees, professor of dermatology at the University of Edinburgh said it was unlikely blondes would die out completely. "Genes don't die out unless there is a disadvantage of having that gene or by chance. They don't disappear," he told BBC News Online. "The only reason blondes would disappear is if having the gene was a disadvantage and I do not think that is the case. "The frequency of blondes may drop but they won't disappear." [source: BBC News] (Source: Science: HowStuffWorks) SNOPES.com also debunked this claim. And what about redheads? Are they going extinct?
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The Secret to Donald Trump’s Hair  9/11/2016 0 Comments TextureTrends 2016Phoenix Marketing International Teams Up With TextureMedia to Release The Annual Consumer Insights Report: TextureTrends 2016by PMI Social Media Team 05|17|2016
Comprehensive assessment reveals that textured-hair consumers are spenders and are constantly on the hunt for the perfect hair product; With roughly 60% of the market having textured hair, retailers need to actively respond or leave money on the table Phoenix Marketing International, a premier global marketing services firm, in conjunction with TextureMedia, has released TextureTrends 2016, the textured-hair market’s most comprehensive report, including new multi-year trending information. This year’s findings reveal that textured-hair consumers are constantly on the hunt for the perfect hair care product. These powerful buyers use more products and spend 20% more monthly than their straight hair counterparts. The 200-page TextureTrends report also offers detailed and actionable market intelligence for both brands and retailers and explores the consumer’s attitudes before she ever walks into a store to purchase a product. “A theme that surfaces in the research this year is the diversity of women within the textured-hair market; they span all ethnicities, which tells us that marketing programs and in-store POS need to reflect woman of all backgrounds,” said Julie Rotondo, senior analyst at Phoenix. “Data from the 2016 TextureTrends report also illustrates how brands and retailers are increasingly finding new ways to appeal to these important shoppers. Brands not traditionally targeting the textured-hair consumers are starting to see the potential; and when brands embrace textured-hair marketing initiatives, they see results.” A sampling of this year’s key findings about the textured-hair consumer include:
“The 2016 results highlight the power of this consumer in reshaping the hair care landscape, both in terms of greater product availability and the expanded selection at retailers,” said Michelle Breyer, NaturallyCurly co-founder of TextureMedia. “There also has been movement away from viewing this category in terms of ethnicity and focusing more on texture. Texture truly does transcend ethnicity and retailers that do not respond and develop programs focused on highlighting this trend are leaving money on the table.” For an excerpt of the report click here. The TextureTrends 2016 report draws from more than 5,000 consumers, including 4,500 textured-hair consumers, and explores many areas of purchasing behavior and product usage, including awareness, spend, retail preferences, and brand loyalty.Since the first report was published in 2011, TextureTrends has become a must-have report for brands and retailers in the category.  Best products, best haircuts & a few rule breakers
by Julyne Derrick Nothing is more important than hair texture when it comes to choosing your best hairstyle, not even your face shape. Your hair's density and texture may dictate your hairstyle, your hair length and how your stylist cuts your hair. But just as there are rules to the perfect haircut, there are always rule breakers. Some of the very best hairstyles can be seen on rule breakers. Here are 10 rules about hair texture every woman should know and a few ways to break them. 6 Types of Hair Texture There are 6 basic types of hair texture: fine, straight, wavy, coarse, frizzy and curly. You can be also be combination of these. I, for example, have naturally fine, straight hair. You may have curly hair that tends to frizz or wavy hair that's also coarse. Your hairstylist should be able to suss out your hair's situation by touching it and seeing how it moves, but it is always good to know your hair type and texture when it comes to picking a haircut and styling your hair. To figure out your hair's texture, grab sections of it on the top, sides and back and watch how it falls when you let go. If your hair falls flat and limp, you have fine hair. If your hair sticks up straight or if it poufs up and away from your scalp and face, you have thick textured hair. Anything in between is medium texture. Naturally blonde hair tends to be thinner in texture, while dark hair tends to be thicker. Curly Hair Tends to Look Best Long Beauty experts, myself included, will tell you that curly hair needs length to weigh it down, otherwise it will pouf up. This is true. Usually the longer you can grow your curly hair, the better. You can, however, break the rules when it comes to curly hair. I personally love curly hair that pops all over the place. Check out this curly hairstyle on actress Julia Garner, which is soft, silky and flattering. It speaks to her personality, which I take to be independent and a bit hipster. This is not a haircut for a shy person. Don't Grow Your Fine Hair Too Long Just as curly hair needs length to weigh it down, fine hair needs to be shorter to retain body. Long, fine hair can appear flat and lifeless. That said, women with certain face shapes look amazing in long hair, no matter their hair texture. Round face shapes and square faces look great with longer hair, which elongates a face that tends to be as wide as it is long. If you have fine hair and a long face, you are better off with shorter hair, but this doesn't mean you are relegated to bobs the rest of your life. To the shoulders is fine. Check out these shoulder-length cuts for inspiration. Layers Work on All Hair Textures Layers build in movement, soften your hair's lines, create body and can keep your curly hair from looking like a Christmas tree. The good news is they work on all hair textures. Bangs are Best for Straight, Coarse and Fine Hair Everyone's big on bangs these days and if you have curly and/or frizzy hair you might be feeling a bit left out because it's an age-old beauty rule that bangs work best on straight hair, coarse hair and fine hair but never curly hair. The beauty rule is that unless you're willing to chemically or manually straighten your hair and bangs each day, you're better off not getting bangs. You can break this rule if you go for long, side-swept bangs. The shortest layer should hit at your ear and make sure your stylist cuts those bangs when they're dry. Hair shrivels up when it dries and you don't want short curls boing-ing out from your forehead. Most Women's Hair Has at Least Some Wave to It If you have straight hair and let it air dry, scrunching as it dries, you'll find your hair can actually appear naturally wavy. The fact is most hair has some natural wave to it, even women with incredibly fine hair. It might not look great wavy, but it's good to know you can get wave out of it. The Right Hair Products for Your Hair Texture Women with fine or straight hair need different products than women with coarse, curly or frizzy hair. Best products for fine hair women include volumizers, mild shampoos that won't weigh hair down, dry shampoos (or baby powder), hairspray and homemade vinegar rinses that help remove product build-up. Women with dry hair should consider moisturizing shampoos and conditioners, smoothing hair treatments and serums. How to Create Body The secret to creating body in straight hair, flat hair and wavy hair is hair product and a proper blow dry. You need the right haircut of course (layers are key!), but if you add a volumizing spray or sea salt spray, you can create body. Wash Fine Hair Daily if You Want, Wash Coarse Hair Weekly if You Want You may have heard that you should never wash your hair every day. Feel free to break that rule if you need to. Fine hair usually means oily hair and coarse hair usually means dry hair. You should shampoo your hair as often as you need to, even if it's every day. For oily hair, try dry shampoo or baby powder at the roots to soak up extra oils on the days when you skip a shampoo. If you have frizzy hair, your secret to softer hair is in the conditioning. You should condition after every shampoo and do hot oil treatments weekly. Some women with curly or frizzy hair never shampoo. This is known as the "no-poo" movement. They condition instead. Read more about the no-poo and "low-poo" movements in Frizzy Hair Fixes: 7 Rules to Live By. The Right Tools For Your Hair Texture Different hair textures require different hair tools. For example, women with straight, wavy and coarse hair can invest in a great round boar's hair brush as well as a paddle brush for blowouts. It's also worth the investment on a good ionic blowdryer. The time it takes to dry hair is cut down with a good dryer and your hair won't frizz or fry. Curly hair is trickier because it has a tendency to frizz when over-handled. Some women don't use hairbrushes or blow dryers on their curly hair, opting instead to let their hair air dry. Others dry their hair from below on a low setting and using a diffuser. Make Your Life Better, Embrace Your Hair Texture If there's one thing I've learned about beauty it's that we are harder on ourselves than anyone else might be. For years, I described myself in this way to my hairstylist, "I have a big forehead, so I prefer bangs. I have a long face so I shouldn't wear my hair long and I have fine, flat hair so I need to retain body." Notice the negativity in that statement: "big forehead," "long face," and "flat hair." The truth is my face isn't very long at all. Sometimes it seems kind of square. Other times it could be considered oval. And my hair is actually thick and yes, fine. But it's thick! Whoever complains about having thick hair? As for my forehead, women with short foreheads probably covet my big one just as I'm coveting theirs. When I make jokes about my "IMAX forehead" people just sort of blink at me. When we feel stuck with what we are born with, we may feel eager for change. But our lives will be much easier if we embrace our hair texture. This means fewer hours with a curling iron if we have straight or fine hair and fewer hours with a flat iron if we have curly or wavy hair that we want to lie flat. Take down that ponytail and show off that hair. Instead of hating on your hair when you look at it in the mirror, call out things you like about your: its thickness, its length, its shine. Soon, you may find your attitude about your hair, and yourself has changed. Keep breaking rules. |
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