Quality, experience and service—three keys to meeting men’s unique needs in the salon space, according to Vaughn Acord (@vaughnnewyork), founder of V76 by Vaughn.
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1. Laws of Attraction
Men want to know their stylist or barber has experience and expertise in working with men’s hair, and they want to feel comfortable in the environment, Acord notes.

WAHL Professional educator Kevin Nguyen (@yakuzabarber) agrees that men crave a combination of phenomenal service and top-tier cuts.

2. Trend Watch
Nguyen notes that some of the biggest men’s trends now involve textured hair and disconnections with fades. Meanwhile, Acord observes that men’s looks are leaning toward longer, looser locks—think variations of mullet shapes and shags, heavily ’70s-influenced. “I love this transition away from uptight hair, with more movement and touchability,” Acord enthuses. “Even guys with shorter hair are allowing their sides to be warmer and not skinned down to the scalp.” Much of this trend can be attributed to men visiting their groomers less often in pandemic times—but, Acord warns, that reality places even more of an emphasis on the quality of the cut.

3. Retail Redux
As stylists and clients alike cope with so many COVID-related changes at salons and barbershops, Acord notes that not all of them have been negative. “Now, everything is so much more focused and tailored for that client in the chair, with 100 percent attention,” he asserts. “Your products, tools, supplies—everything you’re using is geared to him, and you can ask questions about his routine, his challenges. You can really educate him on his specific needs and product solutions.”

Still, pandemic-era retailing remains challenging, with clients now accustomed to ordering online. “Because of that new dynamic, I definitely keep less in the salon for retailing,” Acord relates.

When we reach for a new food or skin care product, many of us turn to Google to find out what is in it. We want to know what makes it “good” for us or if it will “work” to make us look better and more youthful. Unfortunately, most people do not do this when picking out hair care products, and our scalp is often given little thought.

Do you know what shampoo really is or why you even use it? Did you know you have a choice and there are many shampoo alternatives that give better results? Find out more about the no-poo method and why ditching the shampoo is not as crazy as it sounds.

What Does the No-Poo Method Even Mean?

For those of you that may not have heard of the no-poo movement, it is the choice to not use a shampoo that contains harsh detergents to cleanse your hair. Whenever I approach this conversation with a new client, the majority of the time they are unaware that using traditional shampoos means putting detergent on a scalp and stripping the oils that a scalp and hair need to be healthy.

Over the years, more and more people have created their own techniques for healthier scalp cleansing and are actively falling into the no-poo crew. Here are some compelling reasons why you should, too.

Why Switch to the No Shampoo Hair Care

What made you buy the shampoo and/or conditioner taking up space in your shower? Was it the way it lathers up and releases a pretty scent, was it the cool packaging that hooked you, or did someone tell you that you needed to have it?

What if I told you that it lathers because it contains detergents that are not supposed to be on your scalp and scents that are more than likely artificial and irritants? Detergent is an amazing cleaning agent. It is great at stripping away everything on your scalp, but it doesn’t pay any attention to what is being stripped away.

Think of the things you use detergent on. Clothes, cars, floors… Now imagine putting shampoo, which has detergent, on your body or your face. At this point, you might give me an uneasy look.

Hear me out though, you have immediate reasons as to why you would not do this: it would dry your skin out, be too hard, make you break out, etc. Why then do you think it is safe and necessary on your scalp? Is the skin on your scalp really that different from any other skin on your body? The answer is no. However, what makes it different offers more reasons as to why you don’t want detergent touching the scalp.

Your scalp has a protective layer of oil called sebum. Sebum is the body’s defensive layer to protect your scalp. Shampoo (or rather detergent) is such a “great’’ cleanser that it strips this away. This sends signals to your scalp that its defensive layer has been removed and it then goes into overdrive trying to get it back. This can lead to overproduction of oils (oily scalp) and the inability to make up for the loss (dryness). As a result, your hair feels brittle, dry, and rough.

What happens next? Well, the makers of shampoo strategically lean into this because they now have created a need to mask the damage that has been done, and here is where conditioner, masks, and treatments come into play. These products bandage up the damage that has been caused and now you are reliant on a second and possibly third staple product in your routine. If you do not strip the sebum from the scalp and rough up the cuticle, there is no need for conditioners because you are not damaging the hair, to begin with.

Shampoo being bad for your scalp should be enough reason for anyone to seek out other options, but an even stronger argument would be for those individuals who color or highlight their hair. Any shampoo, regardless of being “sulfate-free”, “paraben-free”, “organic”, “natural”, or labeled “color-safe,” will strip your color. If it lathers, it has detergent and detergent will strip color and toner and dull highlights. Those buzz words listed above just mean that your shampoo is a step above cheap drugstore options. Your color is most protected when no detergent is introduced to your haircare routine.

Shampoo Alternatives

When you choose to use no shampoo in your hair, you can take up one of many no-poo method variants that have been developed out of the need for people to cleanse their hair without using detergent. These include using only water, rinsing hair with DIY creations, or using cleansing conditioners and creams. Let’s explore the most popular ones:

DIY Shampoo Substitutes

Another popular route among individuals who embrace essential oils and natural hair remedies is DIY no-poo concoctions. I am all for this! Still, if this appeals to you, I do encourage you to do research on hair types and each oil that Pinterest or your favorite blog may tell you to incorporate. Certain oils such as coconut oil are not good for all hair types (it can cause breakage on color treated and fine hair).
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Many DIY versions use Apple Cider Vinegar, which is great for removing build-up. You can mix a couple tablespoons of ACV with water and apply to the scalp; scrub and rinse. You should follow this with a form of conditioning, as ACV is acidic and can dry the hair out if used alone.

Conditioners

This is the method most people associate with the no-poo method. With this approach you don’t use a shampoo, hence the term “no-poo”, and go straight to a conditioner. Many of these products are marketed towards thicker, coarser, curly textures, and The Curly Girl Method encourages to take up this routine.
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The downside to this method is there is no cleansing component and it will not be suitable for all hair types. If you have tried a traditional no-poo and been unsuccessful, it is probably because you need a specific cleansing component.

Cleansing Creams and Conditioners

My go-to method is using a strategically created cleansing cream. What makes this different from the conditioner-only method is that it has a balance of cleansing and conditioning properties. This makes it a great option for all hair textures and densities.
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The only thing I will use on my clients, husband, kids, and my own hair is New Wash by Hairstory. Cleansing creams can take the guesswork out of figuring out what is needed to effectively wash and cleanse hair. Still, do not rely on the labels and be sure to look into the ingredients when selecting a cleansing cream or conditioner. Silicones and surfactants are components of many products that should be avoided. New Wash, in particular, uses aloe vera and essential oils to gently remove dirt and impurities from hair while not disrupting the scalp’s natural oils or stripping away color.

 ​No-Poo Method Mistakes to Avoid

To make the no shampoo method work, be sure to avoid these common mistakes:

1. Not committing for long enough. Commit to no-poo at least for a month. Your scalp needs time to adjust. Do not use any shampoo during this time – just one of the shampoo alternatives described above.
2. Not targeting the scalp. Make sure you are using enough cleansing product and target the scalp. Try using a scalp massager (scrubber) while washing your hair to stimulate and exfoliate the scalp.
3. Not rinsing thoroughly. If your hair feels oil, dirty or greasy after washing it with a cleansing cream or conditioner, you did not get it all the way to the scalp and/or have left some product behind.
4. Being not consistent. You cannot use a no-poo method one day and shampoo another. It is not a treatment, but a new and better way to wash your scalp and treat your hair.

If you avoid these mistakes and commit to a gentle detergent-free hair care routine, good hair results are sure to follow.

My clients know they have the choice to use whatever they wish to care for their hair; however, if they chose to use shampoo, I cannot guarantee longevity and they will need to see me more frequently for maintenance.
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If you are curious about making the switch, I encourage you to try it out and commit for one month. Whether you have fine hair or coarse hair, virgin or color-treated hair, curly or straight, ditching shampoo and finding the best no-poo hair cleansing method for you will greatly improve the health and appearance of your hair.

Feel free to contact me with any questions about no-poo or discounts for the no-poo products.

Hairstory: New Wash
You can buy this directly from me online. You will receive 20% off your first purchase as well as free shipping when they use this direct link.  All you have to do is click on this link, create a customer account, and their system will automatically discount you RIGHT before check checkout - no coupon or referral code necessary!
 
Product Info

The summer months are always a fun time for hair trends. Warm weather often inspires dramatic chops and shorter styles, while others opt for light-colored tresses or even undergo multicolored transformations to match the vibrant atmosphere of the season.

Wella colorcharm has launched the second volume of its “What’s Trending in Hair Color” report just in time for summer 2021. The report, which surveyed a representative sample of 1,000 U.S. women ages 18 and up, uncovered the hair coloring behaviors as well as sought-after trends.

In addition, Wella also interviewed two stylists from the colorcharm Top Artist team. Oliver Adams (@kolorking) and Luis Rodriguez (@luisfernando_hair) shared what’s trending in the salons.

Y2K Beauty is Back

According to Rodriguez, “Looks from the early 2000s are definitely coming back. Chunky highlights, colorful streaks and especially rose gold and pink are some of the top requests in the salon today.”

The report found:

• The colorful streaks trend interested 39.47% of survey respondents.
• Chunky highlights interested 36.71%.
• Pink highlights interested 34.06%.
• The money piece interested 32.78%.
• Black streaks interested 26.77%.

Rushing to Red

Adams stated in the report, “Red is one of the most requested shades in the salon. Clients with a lot of warmth in their skin’s undertone (orange, red or yellow) wear cooler tones better, such as red-violet, merlot, crimson and burgundy. Clients with cooler skin tones (olive, beige or taupe) wear warmer reds like copper and a traditional red better.”

The report found:

• Burgundy had the most interest among survey respondents with 44%.
• Red interested 39%.
• Ruby red interested 35%.
• Strawberry blonde interested 34%.
• Copper interested 29%.
• Red highlights interested 61% of at-home colorists.

Hair Color Behaviors Among Consumers

• Six in 10 women change their hair color at least once every six months.
• Of those surveyed, 79% plan to undergo a hair transformation in the next two to three months.
• More than half of women surveyed are looking to color their hair at home and plan to do so even as salons conduct business as usual. 

The Top Hair Transformations

Of those looking to undergo a hair transformation in the next few months, the report found:

• Blonde highlights were the top pick for 18%.
• Vivid colors were the top pick for 17%.
• Red hair was the top pick for 17%.
• Brown hair was the top pick for 15%. 

Is it really July already?
 
Are you as excited about things opening back up as I am?  I know we still need to be very mindful and taking precautions, but boy howdy, it sure is nice to see sporting arenas full of cheering fans again.  Not to mention seeing concerts and other events being scheduled once again.  Watching clips of recent games and events and seeing those empty arenas is a stark reminder of where things were just a few short months ago.  

I’m a little late getting this out this month.  The excitement of heading to Colorado and spending time with my Mom took priority this month.  

I hope you’ve had a safe 4th and enjoyed the extra days with family and friends.
 
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Summer is here and I am here to help you (and your hair) make the best of these lazy days of summer.

First off are essential tips for summer hair care.  Cover it up, wear it loose, wash less often, and condition, condition, condition.  You might even want to consider following a no shampoo method.  

With summer, comes the Summer Trends.

• For you ladies: “Looks from the early 2000s are definitely coming back. Chunky highlights, colorful streaks and especially rose gold and pink are some of the top requests in the salon today.”
• For you guys:  Looks are leaning toward longer, looser locks—think variations of mullet shapes (yeah, I know) and shags, heavily ’70s-influenced.  Much of this trend can be attributed to men visiting their groomers less often in pandemic times—but, that reality places even more of an emphasis on the quality of the cut.

​I’m sure you’ve heard of purple shampoo, right.  But did you know there are blue shampoos, too?  It’s all about the color wheel. Opposite colors neutralize, or cancel each other out.   Purple shampoo and blue shampoo work in a similar way, canceling brassy tones in your hair color. Because purple and yellow are opposites on the color wheel, violet pigments cancel out brassy yellow tones, which makes it great for making blonde hair more neutral. However, the purple shampoo will not work as well for caramel highlights or ash brown hair, as brassy orange is best neutralized by blue pigments.

Have you put your summer reading list together yet?   Audiobooks are prefect for road trips or lounging by the pool (or not).  There's no better place to check out that audiobook you've been meaning to "read" than your local library.

Have you ever wondered why people started wearing powdered wigs?  And why we don’t anymore?   

That’s just some of what I have for you this month.

I know I’m probably sounding like a broken record, but I really do appreciate you.  It’s because of you that I’m still here for you and your hair needs.

As always, I am available by email, text or phone if you have any questions or concerns.
 
Looking forward to seeing you soon!
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Be well. Take Hair!

Natural hair rules in the summer! Now is the season to let go of perfect, sleek hairdos and embrace that loose, natural look. Learn how to protect your hair from the heat, sun, and humidity without turning it into an endless battle.

1. Cover up!
​Use a scarf or hat to cover your head when you’re out in the sun. Not only does this provide extra UV protection, but it also helps your scalp to retain moisture. A hat reduces damage caused by wind, especially if your hair is prone to tangling, and protects colour-treated hair.

​2. Put your hair up in loose, comfortable styles
​A messy braid is ideal for keeping your hair under control and minimizing exposure to the sun. Tight hairstyles can be damaging because they tend to pull and tear hair, especially if your hair is dry from the summer heat.

4. Reduce the heat
Try to blow-dry your hair as little as possible. It is already exposed to a significant amount of heat on a daily basis in the summer, and it will probably air-dry quickly anyways, so give the blow dryer a break and go au naturel if you can. Avoid flat-irons, too, as they will do further damage to already-dry hair. Plus, a sleek hairstyle only makes that frizz stand out more.

6. Condition always
​Rinse with apple cider vinegar diluted in water for a quick natural conditioner. Use some coconut oil or shea butter (careful with this, since it can be heavy) to smooth, de-frizz, and moisturize your locks after washing. The oil will give some shine and, if you have wavy hair, create natural, air-dried curls. Try a natural deep conditioning treatment once a week to get that extra bit of moisture into your hair.​

7. No more swimmer’s hair
​If you’re a blond who turns green after a dip in the pool, try rinsing out your wet hair with 1⁄4 cup apple cider vinegar and 2 cups water to get rid of discolouration and dullness. It helps to get your hair wet before entering the water because then it won't absorb as much chlorine.

8. Add some sunscreen
​There are shampoos that contain UV protection, but most of those are chemical-laden, conventional shampoos that I’d recommend avoiding. One quick way to add some protection is to run your hands lightly through your hair after applying sunscreen to your body.

9. Try a hot oil rinse
​Coconut, olive, and avocado oils are good at penetrating the hair shaft. Shampoo hair as usual, then work in oil from ends to roots. Rinse, then condition as usual. Your hair should feel moisturized afterward, but not greasy.

10. Fake that beach look if you haven't been there
One blogger recommends this homemade sea salt spray, made with 1 tsp sea salt and 1 tsp coconut oil, mixed with water in a small spray bottle. Spray and scrunch to get that desirable wavy beach look. The coconut oil will counteract the dryness of the salt.​

 11. Use a wide-tooth comb instead of a brush